Article by Cyndi Walker.
As cell phones, PDAs, and other mobile devices have flourished, they have created a new marketing platform from which you can engage your audience. Below, you’ll discover how to use mobile promotions, such as SMS promotions, mobile coupons, and ringtone promotions, to capture valuable mindshare within your market. Once you catch the attention of consumers in a way that excites them, motivating them to take action becomes far easier.
Article by Sue Painter.
Constant poor treatment of customers leads to an entire culture that discounts the value of customer relationships and breeds contemptuous customer service. The idea of citizen burden and how that has changed our expectations as consumers leads into even more downward spiral in services.
Article by Cyndi Walker.
A growing number of companies are launching entertainment promotions as a cost-effective strategy for reaching their target audience. You can do the same. In this article, we’ll describe the most popular entertainment promotions and explain how you can leverage them. We’ll also take a closer look at creating custom promotions with specific digital content that delivers a memorable interactive experience to consumers.
Article by Mario Chiara.
Christian magazine readers are active consumers who have enormous purchasing power, and who are very responsive to ads they see in their Christian publications. For a small business operating on a modest advertising budget, these magazines offer a wonderful chance to connect with a loyal audience who prefers doing business with companies that advertise in their publications.
Article by Amanda Stone.
Private label brands help create a unique product and personalize a brand for retailers. Retailers with strong private label brands create exceptional sales opportunities for themselves. They can build value and recognition from the customers. Private label products allow retailers to differentiate their products from competitors’ products, and provide consumers with an alternative to other brands.
